Gilly Hicks Redesign
2010

This was the first of four redesigns I did while working at Abercrombie & Fitch. Gilly Hicks was an intimates brand created to oppose the Pink and VS market. The stores were filled with murals, dark wood and neutral tones as well as typicaly A&F mood lighting.
Gilly Hicks Redesign by Jeff Rigsby
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ART DIRECTOR
Jeff Rigsby

DESIGNER
Jeff Rigsby

UX
Jeff Rigsby